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Named after the lotion used to soothe children’s stings and rashes. Don’t you remember being covered in it when the dreaded Chicken Pox struck! A delicate pink for a delicate room.


All our Rulers are painted using the gorgeous Farrow & Ball paint colours. The wood is sanded, given a coat of primer/undercoat and topped with 3 coats of eggshell paint. Once painted the lines and numbers are then screen printed on with an ink so strong it’s there to last a lifetime. We don’t add a varnish as we found it yellows in time and ruins the beautiful colour you ordered.


If you would like an alternative F&B colour to match your room and you’re happy to wait until we are ready to do our next print run, give us a call to discuss the extra costings.


    • Dimensions: H198cm W17cm D2cm
    • Your Ruler will include a Nickel Saw Tooth Alligator Hanger and 2 screws. Fix this to the back of your Ruler about 3” down from the top. Once ready, measure from the floor up to the bottom of your Hanger and put a screw in the wall, using a raw plug if necessary.
    • Please allow 1-2 weeks for delivery on plain Rulers and 2-3 weeks for personalised
  • Please note: Bespoke Rulers are made to order to your personal requirements. If you need to change any details please notify us within 48 hours of placing your order.


    Refunds will only be given if the ruler is faulty or damaged in transit. Please do open your Ruler on delivery to check, as our returns and exchange policy only lasts 7 days from delivery.